Thursday 20 May 2010

Are we all just copycats?


Celebrity culture is huge. We want to know what they are doing, who they are with and what they are wearing all the time. We are a nation of stalkers that want to be fed information about our favourite celebrities twenty four seven. These obsessions have even gone so far as, surgery. Wanting to surgically change our look, to look like the people we aspire to visually the most. We have become induced into a world of copycats.


Everywhere you look there is a magazine, a television show telling you how to look like your favourite celebrity so how can we be to blame for wanting what they have? After all who wouldn’t want their ever-flawless nature that they seem to exude whenever they are photographed. No one can deny that the clothes, hair, make-up and accessories aren’t (most of the time) something to be envious of.


But how far has our ‘copy cat’ fixation gone? In January 2009 a couple started up a blog ‘What Katie Wore.’ It is a 365-day record of what Katie wore. The idea behind it is to wear a different outfit everyday for a year. Joe writes the blogs and Katie wears the clothes. A year later of, ‘what Katie wore’ and the blog is still going strong and the following is huge. Why are we so fascinated in what some ordinary person wears going about their everyday life? Is it because we are a nosey nation or our copycat infatuation?


This February VOGUE.com started a section ‘Today I am wearing….’ Each month they feature a different celebrity style icon/trendsetter and ask them to blog what they are wearing everyday for a month. For those of you that don’t know it, the section includes one or more photographs and a brief description of the garments in question. So far the likes of Alexia Chung, Rosie Huntington-Whiteley and Olivia Palermo have all featured and this month Daisy Lowe is showcasing her undoubtedly wonderful wardrobe. There is no denying that this segment is a popular hit, as I know myself many that browse the celebs and their fashion choices. But they are not always as open about their little browsing session as some may assume. Maybe because they want to maintain an image of individuality and originality.

While some hide their style icon fascinations beneath the woodworks others have no problem with broadcasting their love for their favourite celebrity on television. The American television show ‘Style her Famous’ takes ordinary people and gives them a celebrity inspired makeover, transforming ordinary women into glamour goddesses. Don’t worry if you feel like you’re missing out, you can catch the show over here on Channel Four. We all need a bit of inspiration every now and again and where better to take it from than those godly creatures that seem to have no imperfections and a continuous stream of exquisite garments. But what happened to wanting to look like you? Maybe just with better clothes, glossier hair and perfect make-up to match.


In many of the weekly magazines such as Glamour, Look, Grazia, a week does not go by without them each containing a section titled something along the lines of ‘Get the Look.’ Within each there will be a section telling you how to steal her style but with a High Street price tag, how to do your make-up, where to get it from and what hair snap shots you should take into the salon. And if waiting a week for such spoon fed style information isn’t enough there are plenty of websites to help you out. All it takes is typing the celebrity’s name into Google and you’ll be sure to discover what line of jeans, make-up, sunglasses etc your fav celeb is wearing.

Are we all addicted to celebrity inspired obsessions or do we just have a passion to strive for perceived perfection which we look to our favourite celebs to guide us to? The question you have to ask yourself is how much of a copycat are you?

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